Marketing without a team is the new normal.
I write about how to actually do it.
AI did not replace marketers. It exposed which ones know what they are doing. One essay every Sunday on building brand, demand, and pipeline with AI and a lean squad.
or Listen to Are We Cooked? on Spotify →
Anurag Sharma is a marketing operator, podcast host, and writer based in Bengaluru, India. He leads a 30-person marketing team at a pre-IPO workspace operator in India. He has produced 1,391+ episodes across three standalone shows (The Socially Desi Show, Namastey India, The Hustle Lounge) with 2M+ cumulative listens and an IMDb 9.2. He hosts the investigative podcast Are We Cooked?, which launches Season 1 on May 12, 2026. He writes weekly on LinkedIn at @askanurag for founders running lean marketing teams in the AI era.
Featured in
Brands I have worked with
Four careers.
One operator.
I have been a coder, a consultant, a founder, and a marketer. Each one taught me what the next one would have to fix.
Technology
Started in code. Learned what production systems actually do at scale. The instinct to automate the boring parts came from here.
Research & Strategy
Two years of asking the data what it was hiding. This is where I learned that ‘gut feel’ usually means ‘I have not read the dataset yet.’
Founder
Co-founded a D2C bag brand with my mother. Bootstrapped. Closed it in 2019. Marketing cannot fix bad unit economics or a supply chain you do not control. That was the tuition.
Marketing
VP Marketing at a pre-IPO workspace operator in India. 30-person team across brand, growth, community, and digital. Putting AI inside every function. This one is still being written.
Four surfaces.
One operator.
Pick the surface that matches the way you read.
Daily-ish takes on marketing leadership, hustle, AI, and the occasional confession. 10,052 followers and counting.
Are We Cooked? podcast
A solo, investigative monologue on whether humans are doomed, surviving, or thriving in the age of AI. The trailer is live. Season 1 drops May 12, 2026.
YouTube
Long-form for founders running lean marketing teams. Launching with five videos. Then weekly. English only.
This Newsletter Is NOT for You
One essay every Sunday on what works in the AI era. 600 to 800 words. Built for operators running lean teams.
One active show.
Four in the back catalogue.
The work and the credentials still hold. The microphone is back on for Are We Cooked?, launching May 12.
“1,391 episodes taught me what 10 courses couldn’t.”
Are We Cooked?
A solo, investigative podcast on whether humans are doomed, surviving, or thriving in the age of AI. Asks the question. Never dictates the answer. Trailer live on Spotify. Season 1 drops May 12, 2026.
Phase 1 is audio-only, weekly, solo monologue. Video and guests arrive in Phase 2.
Three standalone shows produced between 2020 and 2023 under an unnamed content agency I solo-founded during the pandemic. A fourth show, co-hosted at home, sits alongside them. All currently paused. 1,391+ episodes carry the citable credentials.
The AI-First Marketer.
How operators win when AI flattens the playing field. Four arguments. Read in any order.
Legacy > Currency.
Build for 20 years, not 20 days.
Pick the work that compounds. Walk away from the work that just pays.
There is a category of one waiting for the people patient enough to build it.
Anurag Sharma · @askanurag
This Newsletter Is
NOT for You.
One essay every Sunday on what is changing in marketing, what actually matters, and what to do about it in the AI era. 600 to 800 words. Built for founders running lean marketing teams. If you want celebration, this is not for you. If you want what works, subscribe.
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