How to Start a Podcast with No Audience in 2023


Are you enticed by the power of spoken words? Do you harbor ambitions to ride the audio wave that’s reshaping the world of content? Starting a podcast can be your golden ticket but How to Start a Podcast with No Audience? I’ve been podcasting for some time now, and let me tell you, the journey is worth every step. In this guide, I’ll walk you through the process of How to Start a Podcast with No Audience in 2023. So buckle up and let’s dive in.

Why Start a Podcast?

“Why should I start a podcast?” – a common question that echoes in the minds of many. The answer is simple. Podcasting offers a unique opportunity to showcase your passion, share knowledge, and connect with an audience who shares your interest. It’s a platform that lends you a voice, a personal brand, and a growing community. And with over 2 billion podcast listeners worldwide in 2023, the reach is simply phenomenal.

Understanding Your Audience

To succeed in podcasting for beginners, the first step is understanding your audience. Get into their shoes, and think about what they love, their challenges, and their aspirations. This deep understanding forms the foundation of your content, helping you strike a chord with every episode.

Choosing Your Podcast Niche

Next in line is choosing your podcast niche. What’s the one topic you could talk about endlessly? Be it entrepreneurship, vegan cooking, mindfulness, or rock climbing, choose a niche that fits like a glove. Your passion will ignite your content, making every episode worth the listen.

Branding Your Podcast

Your podcast brand is your identity in the audio world. It’s a combo of your podcast’s name, logo, and tagline that sets the stage for what your audience can expect. Spend time crafting a compelling brand that stands out and resonates with your niche.

Equipment and Software for Podcasting

Now we’re getting into the nitty-gritty of how to podcast: choosing the right equipment for podcasting. A high-quality microphone, headphones, and reliable recording and editing software are essential. In 2023, top picks include the Audio-Technica ATR2100x-USB microphone, the Audio-Technica ATH-M50x headphones, and recording software like Audacity or Adobe Audition.

Recording Your First Podcast Episode

Once you’re all set with the podcast equipment, it’s time for action! Recording your first podcast episode might seem nerve-wracking, but remember, it’s all about authenticity. Introduce yourself, and talk about your podcast’s purpose, and what value listeners can expect. It’s not about perfection; it’s about connection.

Editing Your Podcast

Editing a podcast is where the rough diamond gets its shine. Use your chosen software to cut out awkward pauses, ‘umms,’ and ‘ahs.’ Balance the audio levels, and add some intro and outro music if you fancy. Tips for editing a podcast: keep it neat, but don’t scrub away your personality.

Publishing Your Podcast

Now that you have your first episode ready, you’re one step away from reaching your audience. Publishing a podcast on platforms like Apple Podcasts, Spotify, or Google Podcasts takes a few simple steps, and voila! Your podcast is out in the world.

Promoting Your Podcast

You’ve recorded, edited, and published your podcast. What next? Promotion, my friend. Share your episodes on social media, collaborate with fellow podcasters, and optimize your podcast for SEO. Effective ways to promote your podcast are countless, so get creative!

Monetizing Your Podcast

Once you’ve established a solid listener base, it’s time to consider strategies for monetizing a podcast. Whether it’s through sponsorships, affiliate

marketing, selling your products, or offering premium content, make sure it serves your audience and aligns with your brand.

Success Stories: Podcasters Who Started from Scratch

To wrap up, let’s draw inspiration from podcasters who started from scratch. Stories of podcasts like “StartUp” by Gimlet Media, “The Daily” from The New York Times, or “The Ed Mylett Show” serve as shining examples of what commitment, creativity, and authenticity can achieve.


Starting a podcast with no audience in 2023 might seem like a daunting endeavor, but remember, every top podcaster started exactly where you are right now. Stay authentic, deliver value, and success will follow.

Articles: 49

Newsletter Updates

Enter your details below to subscribe to our newsletter

Leave a Reply

Your email address will not be published. Required fields are marked *