Explore the essence of branding through the lens of seven renowned marketing gurus. From Kotler's marketing principles to Godin's modern branding insights, we delve into their unique perspectives on what truly makes a brand.
Dive deep into the world of branding, beyond logos and products. Understand how branding is a result of various factors, resides in the perception of customers, and is crucial for every business. Explore how every aspect of a business shapes its brand.